Identi Searching For Cats’ ‘tails’
3 months ago 
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identi, the pet protection expert and one of the UK’s longest established pet microchipping services, is launching a competition to recognise and celebrate the resilience of cats.
The search is running throughout National Microchipping Month (NMM) in June to highlight the importance of microchipping pet cats, which becomes compulsory in England on 10th June 2024. To enter, vet professionals should provide identi with a real-life story about a cat that has used up either one or several of its nine lives and amazes with its ‘tail’ of survival! The winning vet professional will be awarded a Yorkshire Rose Hamper for their practice worth £99.95.
identi has a range of support materials available for identichip clients to help vet professionals answer queries on microchipping and the pet protection journey. These include a social media toolkit and a Practice Pet Protection Pack, which is available in digital or hard copy formats and includes client leaflets. Eligible practices can also take advantage of a buy one box, get one free offer on identichip’s microchip range.
Tammie O’Leary, commercial lead at identichip, says “Cats are well known for getting into scrapes to use up their nine lives; to highlight the new cat microchipping legislation, we are actively searching for inspirational, real-life stories to showcase their resilience and ‘tails’ of survival and highlight the new cat microchipping legislation. To help vet professionals talk to their clients about cat microchipping and the pet protection journey we have an extensive range of support materials available upon request.”
To submit a story, go to https://docs.google.com/forms/d/1qmJJiJadeGNJ-PelBU_Jrh43i5htqGl7mQ1hVlW3hSY/edit. T&Cs can be found here https://drive.google.com/drive/folders/15lHGJ2dhB_-sjSJjeJegw-Q9GuTVdFPB. For further information on microchipping including the Practice Pet Protection Pack, social media pack or the identichip microchip range email [email protected].
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